Dr_pepper

Wow.  That’s a lot of caps.  And the URL…it’s so, um, long.  A full paragraph?  How could we tighten this up a bit, guys?  Looks like the lawyers got to your Facebook updates, Doc.  Does the style guide mandate that FREE MUST BE SHOUTED every time it’s used?  I’d have sent this one back for a rewrite.  How’s this look?

“Win two free tickets to Dr. Pepper’s Major League Gaming Kick-Off Event and free Dr. Pepper!  Click here to find out how:  http://bit.ly/DrPepper.”

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